Completed a Bachelor of Commerce, majoring in Accounting. During a 15-year career with Lion, Rob worked across finance, logistics and sales in winery and dairy business units, while involved in the game at community level as a player, coach and president in Victoria. Joined the AFL in 2016 as CEO of AFL Tasmania. In 2018, he was appointed to Head of Game Development, working with State bodies focusing on community football at all levels nationally. In 2020, was appointed General Manager of AFL competitions including umpiring, competition management, game analysis and player movement. Appointed in November 2021 to the role of Executive General Manager Game Development, which includes responsibility for all participation and programs including the portfolios of Auskick, Schools, Diversity and Inclusion, as well as Community Football governance and facility development.

Sarah Loh has over three decades of experience in sport and recreation management across not-for-profit organisations, local government, and the private sector. Before joining VicHealth in 2022, Sarah was the Chief Executive Officer of a junior Australian Football League along with two other State sporting organisations. Sarah has been a long-term advocate on a range of issues including healthy eating, mental health, and physical activity for all abilities. She has championed initiatives that address the impacts of harmful industries in community sport and removal of barriers to active participation. Sarah is available for comment on how VicHealth’s Future Healthy initiative is creating a healthier future for those aged 0-25. Sarah holds a Masters in Sport Business Degree, majoring in sport and recreation, facilities, finance, marketing, project management and event management.

Patrick joined the Australian Sports Foundation (ASF) as CEO in 2014, following a successful business career as a member of the leadership team of global consulting firm PwC. The ASF is Australia’s national sports charity and is the only organisation in Australia to which donations for sport are tax-deductible. During Patrick’s leadership, the ASF has distributed over $400 million of donations to Australian sports clubs and athletes through their online fundraising platform and community sport grant rounds. Donations distributed through the ASF have increased exponentially over the last eight years culminating in a record 2022 financial year where $76.8M was raised from some 40,000 donations to over 2,000 projects. He has played sport all his life – including cricket, rugby union and athletics (javelin) at school - but his first love was and is football (soccer), which he played at semi-professional level and still plays weekly in the local Masters competitions. Patrick is passionate about the social and community benefits of sport and has dedicated this phase of his career to raising funds to help ensure that all Australians – regardless of background, ability or culture - have access to the health and social benefits of sport.